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Showing posts from July, 2022

An interview with Kate Edwards, a geographer and consultant who helps video game companies better reflect international cultures and geopolitics in their games (Shannon Liao/Washington Post)

Shannon Liao / Washington Post: An interview with Kate Edwards, a geographer and consultant who helps video game companies better reflect international cultures and geopolitics in their games  —  Kate Edwards works to foresee blind spots — and help companies steer clear.  —  In “Stray,” the adorable cat video game that's become … https://bit.ly/3JlnJWz

Investigation: 32 US brokers are selling overlapping datasets with ~2.9B profiles of people pegged as "actively pregnant" or "shopping for maternity products" (Gizmodo)

Gizmodo: Investigation: 32 US brokers are selling overlapping datasets with ~2.9B profiles of people pegged as “actively pregnant” or “shopping for maternity products”  —  Gizmodo identified 32 brokers selling data on 2.9 billion profiles of U.S. residents pegged as … https://bit.ly/3OMswSi

Inside China's $16B virtual influencer industry, as motion capture actors complain of hard working conditions powering their avatars four to five hours per day (Rest of World)

Rest of World: Inside China's $16B virtual influencer industry, as motion capture actors complain of hard working conditions powering their avatars four to five hours per day  —  Hidden behind the perfect faces of China's $16 billion virtual celebrity industry is an angry, overworked labor force. https://bit.ly/3bhshAL

How Tor is fighting Russia's efforts since December 2021 to block the anonymous browser, such as by using Telegram to share details of volunteer-run Tor bridges (Matt Burgess/Wired)

Matt Burgess / Wired: How Tor is fighting Russia's efforts since December 2021 to block the anonymous browser, such as by using Telegram to share details of volunteer-run Tor bridges  —  Russia has been trying to block the anonymous browser since December—with mixed results.  —  For years, the anonymity service Tor … https://bit.ly/3vpkgjZ

A look at the supply chain resilience myth, as efforts to replicate the chipmaking process inside single countries or regions reveal and exacerbate bottlenecks (Nikkei Asia)

Nikkei Asia: A look at the supply chain resilience myth, as efforts to replicate the chipmaking process inside single countries or regions reveal and exacerbate bottlenecks  —  TAIPEI — In the sweltering Asia summertime of mid-June, Taiwan Semiconductor Manufacturing Co. urgently dispatched a team … https://bit.ly/3cUkY2z

Chasing TikTok's success and leaving behind the protection of hard-to-replicate, large social graphs could end the lengthy dominance of platforms like Facebook (Cal Newport/New Yorker)

Cal Newport / New Yorker: Chasing TikTok's success and leaving behind the protection of hard-to-replicate, large social graphs could end the lengthy dominance of platforms like Facebook  —  Facebook is trying to copy TikTok, but this strategy may well signal the end of these legacy platforms. https://bit.ly/3Jm8lt5

The US and Japan plan to open an R&D center for 2nm chips in 2022 and start mass production in 2025, to establish secure supply chains amid tensions over Taiwan (Rieko Miki/Nikkei Asia)

Rieko Miki / Nikkei Asia: The US and Japan plan to open an R&D center for 2nm chips in 2022 and start mass production in 2025, to establish secure supply chains amid tensions over Taiwan  —  Economic and diplomatic chiefs to discuss supply chains at 2+2 meeting Friday  —  Taiwan hosts the lion's share … https://bit.ly/3cOWqYG

A look at the rise and fall of Bird, now a penny stock with a public market cap under $140M, as valuations in the scooter rental sector collapse (Joanna Glasner/Crunchbase News)

Joanna Glasner / Crunchbase News: A look at the rise and fall of Bird, now a penny stock with a public market cap under $140M, as valuations in the scooter rental sector collapse  —  Almost exactly five years ago, the scooters came.  That's when Bird, the first unicorn in this once sizzling startup sector, launched its inaugural scooter-sharing service. https://bit.ly/3JwYLUB

How Modi's government is increasingly skirting India's own internet rules to crack down on free speech and dissent on social media, under a "fake news" pretext (Mark Bergen/Bloomberg)

Mark Bergen / Bloomberg: How Modi's government is increasingly skirting India's own internet rules to crack down on free speech and dissent on social media, under a “fake news” pretext  —  Sandeep Ravindranath, an Indian filmmaker, posted his latest work to YouTube in May. The video … https://bit.ly/3OGkydn

The US Secret Service is exploring disabling iMessage on employees' phones, since its E2E encryption may have led to the loss of January 6 texts (Eric Geller/Politico)

Eric Geller / Politico: The US Secret Service is exploring disabling iMessage on employees' phones, since its E2E encryption may have led to the loss of January 6 texts  —  The Secret Service is considering turning off employees' ability to send iMessages on their work-issued iPhones, hoping to head off repeats … https://bit.ly/3Bsf5Up

A July 2022 proposal deck shows that Babel Finance lost 8K BTC and 56K ETH, worth $280M+, in proprietary trading of customer funds, as it seeks to raise money (Yogita Khatri/The Block)

Yogita Khatri / The Block: A July 2022 proposal deck shows that Babel Finance lost 8K BTC and 56K ETH, worth $280M+, in proprietary trading of customer funds, as it seeks to raise money  —  - Babel Finance lost 8,000 BTC and 56,000 ETH in proprietary trading with customer funds, according to a restructuring proposal deck obtained by The Block. https://bit.ly/3vpwNE4

Brazilian prosecutors ask WhatsApp to delay its Communities feature launch in Brazil until January to avoid spreading misinformation around the October election (Anthony Boadle/Reuters)

Anthony Boadle / Reuters: Brazilian prosecutors ask WhatsApp to delay its Communities feature launch in Brazil until January to avoid spreading misinformation around the October election  —  Brazilian prosecutors on Friday called on messaging platform WhatsApp to delay the launch in Brazil of its new feature called … https://bit.ly/3oHqvfy

An interview with Robinhood CEO Vlad Tenev on the company's post-IPO stock plunge, catering to its most active users, job cuts, reining in expenses, and more (Annie Massa/Bloomberg)

Annie Massa / Bloomberg: An interview with Robinhood CEO Vlad Tenev on the company's post-IPO stock plunge, catering to its most active users, job cuts, reining in expenses, and more  —  A relaxed vibe envelops Robinhood Markets Inc.'s California headquarters, where employees stroll in pairs around a lush courtyard of cacti … https://bit.ly/3Q1C90g

By stepping away from Ant Group, Jack Ma escapes Beijing's scrutiny; Ma has been seen traveling Europe after disappearing from public view for almost two years (Bloomberg)

Bloomberg: By stepping away from Ant Group, Jack Ma escapes Beijing's scrutiny; Ma has been seen traveling Europe after disappearing from public view for almost two years  —  Jack Ma is taking a weeks-long tour in Europe after largely disappearing from public view for almost two years … https://bit.ly/3Jdi8Sp

US banking regulators order Voyager Digital to cease and desist from making "false and misleading" claims that its customers' funds were insured by the FDIC (Pete Schroeder/Reuters)

Pete Schroeder / Reuters: US banking regulators order Voyager Digital to cease and desist from making “false and misleading” claims that its customers' funds were insured by the FDIC  —  U.S. banking regulators have ordered crypto firm Voyager Digital to cease and desist from making “false and misleading” … https://bit.ly/3vnFA9L

A look at Apple's union-busting campaign, as some retail workers ask management to stop inflicting "traumatic" pressure on other workers trying to unionize (Caitlin Harrington/Wired)

Caitlin Harrington / Wired: A look at Apple's union-busting campaign, as some retail workers ask management to stop inflicting “traumatic” pressure on other workers trying to unionize  —  Workers are calling on management to stop inflicting “traumatic” pressure on other workers trying to unionize. https://bit.ly/3zeEVIM

Instagram's new feature Dual copies BeReal's front and back camera capture quirk, but misses that people like BeReal because it's non-addictive by design (Amanda Silberling/TechCrunch)

Amanda Silberling / TechCrunch: Instagram's new feature Dual copies BeReal's front and back camera capture quirk, but misses that people like BeReal because it's non-addictive by design  —  BeReal is all about friends and habits — not the algorithm  —  We know the drill: Snapchat adds the Stories feature, Instagram nabs it. https://bit.ly/3vnu4eG

As advertisers struggle with Reels, Meta tries to ease them into the format, including, sources say, by encouraging them to test their video ads on TikTok first (Bloomberg)

Bloomberg: As advertisers struggle with Reels, Meta tries to ease them into the format, including, sources say, by encouraging them to test their video ads on TikTok first  —  Reels — the short videos that Facebook and Instagram are pushing — are getting more popular, parent company Meta Platforms Inc. says. https://bit.ly/3S6OUsn

Sources: Meta begins telling its ~50 US news partners that the company will not renew its three-year deals from 2019 to pay for content in Facebook's News Tab (Sara Fischer/Axios)

Sara Fischer / Axios: Sources: Meta begins telling its ~50 US news partners that the company will not renew its three-year deals from 2019 to pay for content in Facebook's News Tab  —  Meta on Tuesday began telling its news partners in the U.S. that the company no longer plans to pay publishers for their content … https://bit.ly/3OAP4oU

Sources: Apple has hired Luigi Taraborrelli, who was most recently Lamborghini's head of chassis and vehicle dynamics, to work on its self-driving electric car (Mark Gurman/Bloomberg)

Mark Gurman / Bloomberg: Sources: Apple has hired Luigi Taraborrelli, who was most recently Lamborghini's head of chassis and vehicle dynamics, to work on its self-driving electric car  —  Apple Inc. has enlisted one of Lamborghini's top car-development managers in a sign that it's stepping up work … https://bit.ly/3cNnE1V

Crypto exchange FTX US is expanding its no-fee stock trading service to all US users, including non-crypto investors, and plans to offer options trading next (Bloomberg)

Bloomberg: Crypto exchange FTX US is expanding its no-fee stock trading service to all US users, including non-crypto investors, and plans to offer options trading next  —  Crypto exchange FTX US is expanding its no-fee stock trading service to all US users, including non-crypto investors … https://bit.ly/3S9H4xW

Etsy reports Q2 revenue up 10.6% YoY to $585M, vs. $556M est., and net income down 25.6% YoY to $73.1M; stock up 5%+ after hours (Ashley Capoot/CNBC)

Ashley Capoot / CNBC: Etsy reports Q2 revenue up 10.6% YoY to $585M, vs. $556M est., and net income down 25.6% YoY to $73.1M; stock up 5%+ after hours  —  - Etsy shares jumped more than 15% in after-hours trading on Wednesday after the company's second quarter earnings beat on top and bottom lines.  —  Josh Silverman, CEO of Etsy https://bit.ly/3zDoqaD

Google delays phasing out third-party cookies in Chrome to H2 2024, after deferring the plan from 2022 to 2023, citing the need for more Privacy Sandbox tests (Abner Li/9to5Google)

Abner Li / 9to5Google: Google delays phasing out third-party cookies in Chrome to H2 2024, after deferring the plan from 2022 to 2023, citing the need for more Privacy Sandbox tests  —  Google was originally planning to get rid of third-party cookies in its browser by 2022, but that was later pushed back to 2023. https://bit.ly/3oBG1t8

Interviews with 20+ people detail GTA developer Rockstar's attempts to change its "boys' club" workplace culture, starting in 2018, after complaints and burnout (Jason Schreier/Bloomberg)

Jason Schreier / Bloomberg: Interviews with 20+ people detail GTA developer Rockstar's attempts to change its “boys' club” workplace culture, starting in 2018, after complaints and burnout  —  In the summer of 2020, after a police officer killed George Floyd, Rockstar Games quietly shelved a mode of play … https://bit.ly/3zbSB7w

Sources: Twitter CEO Parag Agrawal has become more vocal and aggressive internally; ex-executive: "Twitter is willing to go to war" to make the Musk deal happen (Hannah Murphy/Financial Times)

Hannah Murphy / Financial Times: Sources: Twitter CEO Parag Agrawal has become more vocal and aggressive internally; ex-executive: “Twitter is willing to go to war” to make the Musk deal happen  —  The $44bn takeover of Twitter has been punctuated by public clashes between two executives with wildly differing styles … https://bit.ly/3ySWAaa

Tech companies' offer to help employees sidestep abortion bans does not cover gig workers, temporary workers, and subcontractors, deepening the workplace divide (Caitlin Harrington/Wired)

Caitlin Harrington / Wired: Tech companies' offer to help employees sidestep abortion bans does not cover gig workers, temporary workers, and subcontractors, deepening the workplace divide  —  Google, Amazon, and others will help permanent staff seek out-of-state care.  But their many contractors remain shut out. https://bit.ly/3nNe5lL

SpaceX debuts Starlink Maritime, a yacht-focused satellite internet service with speeds up to 350 Mbps, for $5K/month and a $10K one-time hardware fee (Andrew Mendez/TechCrunch)

Andrew Mendez / TechCrunch: SpaceX debuts Starlink Maritime, a yacht-focused satellite internet service with speeds up to 350 Mbps, for $5K/month and a $10K one-time hardware fee  —  Having conquered orbit, SpaceX's next venue seems to be the high seas, through a special yacht-focused sub-brand of its satellite internet service called Starlink Maritime. https://bit.ly/3nMY2Ez

Traba, a jobs board for workers to find shifts at fulfillment centers and event venues, has raised a $20M Series A led by Khosla at a $120M post-money valuation (Kyle Wiggers/TechCrunch)

Kyle Wiggers / TechCrunch: Traba, a jobs board for workers to find shifts at fulfillment centers and event venues, has raised a $20M Series A led by Khosla at a $120M post-money valuation  —  Traba, a jobs board designed to help entry-level workers find available shifts at fulfillment centers and event venues … https://bit.ly/3uwL3ur

Meta plans to stop requiring Facebook IDs to log into Quest devices starting in August 2022 and will roll out "Meta accounts" for new and existing Quest users (Adi Robertson/The Verge)

Adi Robertson / The Verge: Meta plans to stop requiring Facebook IDs to log into Quest devices starting in August 2022 and will roll out “Meta accounts” for new and existing Quest users  —  They'll require a Meta account instead  —  Meta is introducing a new account system for its virtual reality headsets … https://bit.ly/3OQ45Ek

Binance.US names ex-Acorns CFO and COO Jasmine Lee as its CFO, as the company prepares for an IPO in the next two to three years (Benjamin Pimentel/Protocol)

Benjamin Pimentel / Protocol: Binance.US names ex-Acorns CFO and COO Jasmine Lee as its CFO, as the company prepares for an IPO in the next two to three years  —  Binance.US has named a new CFO, sending a strong signal that the crypto company is gearing up to go public.  Jasmine Lee, who previously served as CFO … https://bit.ly/3yO3OMl

In a joint advisory, the FBI, CISA, and Treasury Department warn North Korea-backed hackers are using Maui ransomware against healthcare organizations (Sergiu Gatlan/BleepingComputer)

Sergiu Gatlan / BleepingComputer: In a joint advisory, the FBI, CISA, and Treasury Department warn North Korea-backed hackers are using Maui ransomware against healthcare organizations  —  The FBI, CISA, and the U.S. Treasury Department issued today a joint advisory warning of North-Korean-backed threat actors using Maui ransomware … https://bit.ly/3P9dypR

Blizzard's Mike Ybarra says it is committed to relaunching BlizzCon in 2023, after pausing plans for the fan-focused event in 2022 amid a harassment lawsuit (Todd Martens/Los Angeles Times)

Todd Martens / Los Angeles Times: Blizzard's Mike Ybarra says it is committed to relaunching BlizzCon in 2023, after pausing plans for the fan-focused event in 2022 amid a harassment lawsuit  —  Mike Ybarra is a man chosen to lead in a historic moment.  —  His Blizzard Entertainment has been singled out as a symbol … https://bit.ly/3bWCFhe

Sources: rugged Apple Watch planned for 2022 will have a larger, ~2" shatter-resistant screen, non-aluminum metal case, workout tracking improvements, and more (Mark Gurman/Bloomberg)

Mark Gurman / Bloomberg: Sources: rugged Apple Watch planned for 2022 will have a larger, ~2" shatter-resistant screen, non-aluminum metal case, workout tracking improvements, and more  —  Apple Inc. plans its largest smartwatch display to date, a bigger battery and a rugged metal casing as part … https://bit.ly/3P4bijE

Apple announces Lockdown Mode in iOS 16, iPadOS 16, and macOS Ventura to protect against "highly targeted cyberattacks" by disabling features, apps, and more (Joe Rossignol/MacRumors)

Joe Rossignol / MacRumors: Apple announces Lockdown Mode in iOS 16, iPadOS 16, and macOS Ventura to protect against “highly targeted cyberattacks” by disabling features, apps, and more  —  Apple today announced a new Lockdown Mode coming to the iPhone, iPad, and Mac with iOS 16, iPadOS 16, and macOS Ventura. https://bit.ly/3nF7auZ

Meta open sources its AI translation model, which works across 200 languages, as part of its ambitious R&D project to create a "universal speech translator" (James Vincent/The Verge)

James Vincent / The Verge: Meta open sources its AI translation model, which works across 200 languages, as part of its ambitious R&D project to create a “universal speech translator”  —  Meta's ambition to build a ‘universal translator’ continue  —  Social media conglomerate Meta has created … https://bit.ly/3yllOMT

Sources: Amazon will share more data with rivals and offer buyers a wider choice of products to assuage EU antitrust regulators, concluding a three-year probe (Javier Espinoza/Financial Times)

Javier Espinoza / Financial Times: Sources: Amazon will share more data with rivals and offer buyers a wider choice of products to assuage EU antitrust regulators, concluding a three-year probe  —  Agreement set to give more information to online platform's third-party sellers and close two probes https://bit.ly/3yo0l5K

Voyantis, which develops AI-powered tools to help marketing teams predict a customer's lifetime value, emerges from stealth with a $19M seed (Kyle Wiggers/TechCrunch)

Kyle Wiggers / TechCrunch: Voyantis, which develops AI-powered tools to help marketing teams predict a customer's lifetime value, emerges from stealth with a $19M seed  —  Voyantis, a startup developing tools to estimate a customer's lifetime value, today emerged from stealth with $19 million in seed funding from Target Global … https://bit.ly/3RoFk3M

UK signs its first data sharing deal post-Brexit, with South Korea, allowing organizations in the two countries to transfer data without restrictions (Ingrid Lunden/TechCrunch)

Ingrid Lunden / TechCrunch: UK signs its first data sharing deal post-Brexit, with South Korea, allowing organizations in the two countries to transfer data without restrictions  —  Six years on from the referendum where the United Kingdom voted to leave the EU, the country is announcing its first international data sharing deal … https://bit.ly/3yTHvFn

How Ukraine's Kyivstar mobile network stays operational during Russia's invasion, despite killed employees, seized infrastructure, and relentless cyberattacks (Bloomberg)

Bloomberg: How Ukraine's Kyivstar mobile network stays operational during Russia's invasion, despite killed employees, seized infrastructure, and relentless cyberattacks  —  Employees killed and displaced, infrastructure seized by force and relentless cyberattacks are only a few of the challenges … https://bit.ly/3ydQOhE

Survey: 25% of Black American investors owned crypto at the start of 2022, compared to 15% of white investors, making them especially vulnerable to the downturn (Taylor Nicole Rogers/Financial Times)

Taylor Nicole Rogers / Financial Times: Survey: 25% of Black American investors owned crypto at the start of 2022, compared to 15% of white investors, making them especially vulnerable to the downturn  —  Higher exposure to digital assets leaves owners vulnerable to downturn  —  The widespread losses caused by the cryptocurrency crash … https://bit.ly/3nFFh5P

Dubai-based digital bank YAP has raised $41M as part of a Series A, and says it plans to expand into Saudi Arabia, Egypt, Pakistan, and Ghana (Alexander Cornwell/Reuters)

Alexander Cornwell / Reuters: Dubai-based digital bank YAP has raised $41M as part of a Series A, and says it plans to expand into Saudi Arabia, Egypt, Pakistan, and Ghana  —  YAP, a digital bank in the United Arab Emirates, said on Monday it had raised $41 million in funding and targeted raising another roughly $20 million to finance its expansion plans. https://bit.ly/3bFqVzC

Xiaomi's new 12S Ultra smartphone features a 6.73-inch OLED screen and three rear cameras, including a 50MP main camera with a 1-inch sensor, starting at ~$900 (Richard Lai/Engadget)

Richard Lai / Engadget: Xiaomi's new 12S Ultra smartphone features a 6.73-inch OLED screen and three rear cameras, including a 50MP main camera with a 1-inch sensor, starting at ~$900  —  Merely six months after its previous flagship launch, today Xiaomi announced a trio of familiar-looking smartphones to mark the beginning of its partnership with Leica. https://bit.ly/3NK1MkT

After a pandemic frenzy to buy laptops and other gadgets, Intel, Nvidia, Micron, and others suggest crypto mining, PC gaming, and smartphone demand is weakening (Asa Fitch/Wall Street Journal)

Asa Fitch / Wall Street Journal: After a pandemic frenzy to buy laptops and other gadgets, Intel, Nvidia, Micron, and others suggest crypto mining, PC gaming, and smartphone demand is weakening  —  Intel and Nvidia are among the semiconductor makers warning of rockier times ahead after two years of surging demand https://bit.ly/3OLbZif

Legal experts say a Japanese antitrust court ruling could have wider implications, including forcing large tech platforms to open up their algorithms (Financial Times)

Financial Times: Legal experts say a Japanese antitrust court ruling could have wider implications, including forcing large tech platforms to open up their algorithms  —  Legal experts suggest case related to recommendations site Kakaku.com could have broader implications  —  Japanese legal experts … https://bit.ly/3bPnIh6

Amazon launches a "micromobility" hub in Hackney, London with a fleet of e-cargo bikes and on-foot delivery staff to replace thousands of van deliveries (Sarah Butler/The Guardian)

Sarah Butler / The Guardian: Amazon launches a “micromobility” hub in Hackney, London with a fleet of e-cargo bikes and on-foot delivery staff to replace thousands of van deliveries  —  Online retailer opening ‘micromobility’ hub in Hackney as part of efforts to cut carbon emissions https://bit.ly/3AteEIX

Chainalysis: NFT sales totaled just over $1B in June 2022, a 12-month low since June 2021 when sales were $648M; sales reached a peak of $12.6B in January 2022 (Dan Milmo/The Guardian)

Dan Milmo / The Guardian: Chainalysis: NFT sales totaled just over $1B in June 2022, a 12-month low since June 2021 when sales were $648M; sales reached a peak of $12.6B in January 2022  —  Sales of non-fungible tokens totalled just over $1bn in June, compared with peak of $12.6bn in January https://bit.ly/3bNvBDw

A look at national security concerns around modern cars filled with cameras and sensors, as a Chinese town bans Teslas during a communist party conclave (Justin Ling/Wired)

Justin Ling / Wired: A look at national security concerns around modern cars filled with cameras and sensors, as a Chinese town bans Teslas during a communist party conclave  —  Putting sensor-packed Chinese cars on Western roads could be a privacy issue.  Just ask Tesla. China's Electric Dream https://bit.ly/3IbGyLg

Survey: experts split on the likely evolution of an immersive metaverse by 2040, worry about the dominant platforms building it, and expect more useful AR/MR (Pew Research Center)

Pew Research Center: Survey: experts split on the likely evolution of an immersive metaverse by 2040, worry about the dominant platforms building it, and expect more useful AR/MR  —  Hype?  Hope?  Hell?  Maybe all three.  Experts are split about the likely evolution of a truly immersive ‘metaverse.’ They expect … https://bit.ly/3nDJZkK

As Apple ramped up Mac chip investments, improvements in its other chips slowed down; sources: Apple Watch Series 8 may be able to tell if users have a fever (Mark Gurman/Bloomberg)

Mark Gurman / Bloomberg: As Apple ramped up Mac chip investments, improvements in its other chips slowed down; sources: Apple Watch Series 8 may be able to tell if users have a fever  —  When it comes to Apple's chip advancements, the company's iPhone and watch are taking a back seat to the Mac. https://bit.ly/3bMfHJA

ML-powered surveillance systems will never eliminate the risk of school shootings in the US, no matter how expansive and intricate those systems become (Chris Gilliard/Wired)

Chris Gilliard / Wired: ML-powered surveillance systems will never eliminate the risk of school shootings in the US, no matter how expansive and intricate those systems become  —  The failure is not only in the spurious systems, but in the belief that more data can improve them.  —  If we are to believe the purveyors … https://bit.ly/3R5yoZ2

Q&A with Microsoft President Brad Smith on assistance for employees seeking abortion, labor and employment reforms, pending antitrust regulation, and more (Todd Bishop/GeekWire)

Todd Bishop / GeekWire: Q&A with Microsoft President Brad Smith on assistance for employees seeking abortion, labor and employment reforms, pending antitrust regulation, and more  —  Brad Smith, like many in tech and the broader world, thought 2022 might bring a bit of a break.  Halfway through, the reality has been anything but. https://bit.ly/3OE3mpJ