Spotify begins a campaign to win more advertisers, rebranding its ad business as Spotify Advertising, focusing on SMBs, and expanding its podcast marketplace (Wall Street Journal)
Wall Street Journal:
Spotify begins a campaign to win more advertisers, rebranding its ad business as Spotify Advertising, focusing on SMBs, and expanding its podcast marketplace — The audiostreaming company wants to appeal to new advertisers and publishers in a new campaign titled “All Ears on You”
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