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In 2018, Oculus' Jason Rubin sent a paper to Facebook executives laying the foundation for Meta's ambitions and detailing the need to own the VR market (Salvador Rodriguez/CNBC)

Salvador Rodriguez / CNBC: In 2018, Oculus' Jason Rubin sent a paper to Facebook executives laying the foundation for Meta's ambitions and detailing the need to own the VR market  —  - In 2018, an Oculus executive named Jason Rubin wrote a 50-page document headlined “The Metaverse” that he sent to a Facebook board member and some top execs.
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