Some publishers say they have seen a sharp drop in Facebook traffic since May 2023; Echobox: the share of traffic to publisher sites from Facebook fell ~50% YoY (Thomas Germain/Gizmodo)
Thomas Germain / Gizmodo:
Some publishers say they have seen a sharp drop in Facebook traffic since May 2023; Echobox: the share of traffic to publisher sites from Facebook fell ~50% YoY — With no communication from the company, publishers relying on Facebook traffic are at the mercy of the inscrutable algorithm, and they say it's punishing them.
http://www.techmeme.com/230619/p15?utm_source=dlvr.it&utm_medium=blogger#a230619p15
http://www.techmeme.com/230619/p15?utm_source=dlvr.it&utm_medium=blogger#a230619p15